Context is Everything
16 Mar 2010Personally, I love image theory examples. Sociological Images links to a Montclair Socioblog post that noticed some interesting HSBC ads that illustrate how the same image can be interpreted different ways. “When we look at the world we see that different values are what make it so remarkable” reads one of the taglines. Inspirational, yes – but I’m not sure what that has to do with banking?!?
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1 Response to Context is Everything
hg
March 19th, 2010 at 07:22
well, the bank advertises itself as the world’s *local* bank — so it’s just a way of impressing that they are always sensitive to context.